Current location:Global Glean news portal > opinions
Feature: Beijing 2022 Mascot Bing Dwen Dwen Going Viral in China
Global Glean news portal2024-05-22 01:44:40【opinions】1People have gathered around
IntroductionContact Us HomeNewsHighlightACWF NewsSocietyWom
- Home
- News
- People
- In-depth
- ACWF
Feature: Beijing 2022 Mascot Bing Dwen Dwen Going Viral in China
February 7, 2022This photo taken on Feb. 6, 2022 shows Bing Dwen Dwen at the awards ceremony of the Beijing 2022 Olympic Winter Games in Zhangjiakou, north China's Hebei Province. [Xinhua/Xue Yubin] |
BEIJING, Feb. 6 (Xinhua) — Two days after the opening of the Beijing 2022 Olympic Winter Games, Bing Dwen Dwen, the Games' official mascot, is as appealing to people as athletes' performances, as figurines of the mascot are sold out of stores all over China.
A video showed people forming a queue several hundred meters long in front of Gongmei Emporium on downtown Beijing's Wangfujing Street to purchase Bing Dwen Dwen toys.
On February 4, when Beijing 2022 officially opened, people spent two or three hours before entering the official Gongmei Emporium store and choosing their goods. Staff prepared snacks for people waiting outside in sub-zero temperatures, and the amount of goods for each customer was imposed limits.
"I came here around 9:30 p.m. last night, and was the first one to buy Bing Dwen Dwen today. I think it is cute and memorable," said a customer named Li on Sunday. "I watched the fireworks near the Bird's Nest Stadium on the night of the opening ceremony. I hope that our athletes can win many medals."
"100 Bing Dwen Dwen plush toys are in stock today, and customers can buy one each," read a notice on the store's door.
On social platforms, many netizens came up with similar questions.
"Where can I buy a Bing Dwen Dwen?"
"Who can resist the temptation of Bing Dwen Dwen?"
"One Bing Dwen Dwen per family" has become a trending topic on China's Twitter-like social platform Weibo.
"Some friends asked me where they could buy Bing Dwen Dwen. It demonstrates people's attention towards the Beijing Winter Olympics, and the achievement of engaging 300 million people in winter sports in China," Zhao Weidong, spokesman of the Beijing Organizing Committee for the 2022 Olympic and Paralympic Winter Games (BOCOG), told a daily briefing on Sunday.
On Alibaba's e-commerce platform Tmall, figures showed that 5,000 Bing Dwen Dwen ornaments were out of stock in 15 minutes on February 4, and over one million visits were recorded one day earlier.
Bing Dwen Dwen, the mascot of Beijing 2022 Olympic Winter Games, faces the crowd during the women's snowboard slopestyle final at Genting Snow Park in Zhangjiakou, on Feb. 6, 2022. [Xinhua/Xu Chang] |
Zhao said that BOCOG has arranged to increase the supply of Bing Dwen Dwen toys to meet surging demand from customers, and has also called for people's attention towards Shuey Rhon Rhon, mascot of the Paralympic Winter Games.
The fervor for Bing Dwen Dwen epitomizes Chinese people's increasing enthusiasm towards winter sports since Beijing was awarded the hosting rights of the 2022 Winter Olympics in 2015.
According to Piao Xuedong, head of BOCOG's Marketing Department, over 5,000 licensed products in 16 categories have been designed and produced over the past four years, and more than 190 licensed merchandise retail stores have opened across China.
Bing Dwen Dwen's appeal is not only confined to Chinese people.
In a video circulating online, Prince Albert II of Monaco received a dough figurine of Bing Dwen Dwen at Beijing's Great Hall of the People, before asking for a second one because he has twins.
"Bing Dwen Dwen is lively, funny, witty, and of course full of positive energy. She has to be part of my collection, but [also] yours, and all the kids across the globe," said Christophe Dubi, Olympic Games Executive Director of the International Olympic Committee at Sunday's press briefing.
Newly-made porcelain figures of Bing Dwen Dwen at a factory in Dehua County of Quanzhou, southeast China's Fujian Province. [Xinhua/Wei Peiquan] |
At the Beijing Winter Olympics, each medalist receives a Bing Dwen Dwen figurine with golden embroidery.
"The distance between Bing Dwen Dwen and me is an Olympic medal," some netizens commented.
The Chinese duo Fan Suyuan and Ling Zhi offered a set of pins featuring Bing Dwen Dwen to their American counterparts Victoria Persinger and Christopher Plys after their mixed doubles curling competition, and the two pairs took photos together on Saturday.
"The pins are beautiful and so special. We'll remember this forever," said Persinger.
Fan Suyuan (2nd L) and Ling Zhi (2nd R) of China pose for photos with Christopher Plys (L) and Vicky Persinger of the United States after the curling mixed doubles round robin event at Beijing 2022 on Feb. 5, 2022. [Xinhua/Wang Jingqiang] |
Bing Dwen Dwen is a panda inside an ice shell stylized as a sports helmet, making the animal appear more athletic. A series of colored floating lines around its head resemble tracks on an ice rink, a reference to the National Speed Skating Oval, known as the "Ice Ribbon". The colorful lines are also a nod to the implementation of ultra-fast 5G technology.
Resembling an astronaut in a space suit, Bing Dwen Dwen is designed to be a winter sports expert coming from the future, representing a perfect blend of winter sports and modern technology. The ice shell also leaves space for various future designs.
Insiders believe the Beijing 2022 mascot is a great combination of Chinese culture and the Olympic spirit.
"Hopefully Bing Dwen Dwen can become a classic and leave lasting memories in Olympic history," said Cao Xue, head of the Beijing 2022 mascot design team.
(Source: Xinhua)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Comments
Magazines
Projects
- 2023 Women Science and Technology Innovation Pioneer...
Photos
- People Enjoy Blooming Tulips in Jinan, East...
- Flowers Bloom Across China in Spring
Special Coverage
Address of this article:http://pakistan.camilleandconfettis.com/html-41b899939.html
Very good!(33)
Related articles
- Dame Judi Dench's tears as she receives Sycamore Gap tree seedling at Chelsea Flower Show
- Alarm over 'strange' illness that has killed four and sickened dozens more in Nigeria
- Second dog infected with rare parasite babesia gibsoni
- China floods: Beijing records heaviest rainfall in at least 140 years
- Children are evacuated from school 'during an exam' after threat made via email
- VOX POPULI: Radiation lingers even 70 years after H
- Unexplained Tākaka death not suspicious
- VOX POPULI: Manga artist exposes the juicy dynamics behind ‘oden’ factions
- Elon Musk gets approval from FDA to implant his Neuralink brain chip into a second patient
- China is drilling some of the deepest holes in hunt for natural resources
Popular articles
Recommended
Why US Catholics are planning pilgrimages in communities across the nation
Bullying rife at Buller High School, students say
VOX POPULI: Ruling may be near on how to best romanize Japanese
New video of 'human bear' waving emerges as expert weighs in with verdict
Trump or Biden? Either way, US seems poised to preserve heavy tariffs on imports
VOX POPULI: ‘Domicide’ is yet another terrible addition to the lexicon of war
Minister 'not convinced' Fire and Emergency needs further levy boost
ASEAN summit: Myanmar community asks Parliament to block junta representatives
Links
- Various Folk Cultural Activities Held to Celebrate Lantern Festival in China
- China Focus: TCM Sees Rising Popularity Among Young People
- China Steadily Improves People's Wellbeing over Past 5 Years: Report
- People Enjoy Chinese Lunar New Year Holiday Across China
- China Steps up Judicial Protection for Women, Children: Reports
- Lion Dance Integrated with School Education in Tengxian, S China
- Hiring Boom Boosts Manufacturing Rebound in 'World Factory'
- Villagers in North China's Hebei Embrace Prosperity Thanks to Red Lantern Manufacturing
- China to Celebrate 2023 National Tourism Day in May
- Chinese Aviation History Museum Takes off in Beijing